Media Images of Women free essay sample

Women who look at thinner and taller women think negatively of themselves; they become insecure and develop a low self-esteem. In todays advertising, people find the best suited person to be in their ads. They only expect young, thin, and tall models to be in them. The advertisers figure the more attractive looking the models are, the more people will look at the advertisements. This is indeed true, because how many commercials or magazines do you encounter that do not have these physical attractions. Why are standards of beauty being imposed on women, the majority of whom are naturally larger and mature than any of the models? The average model is around 511† and weighs about 117lbs. On the other hand, the average woman is usually 54† and weighs close too 140lbs. This is ludicrous, since 80% of women are unhappy with their appearance. Women who are insecure of their bodies are more likely to buy into beauty product and diet supplements. We will write a custom essay sample on Media Images of Women or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page It is estimated that the diet industry alone is worth anywhere between 40 to 100 billion dollars a year selling temporary weight loss; about 90 to 95% of dieters regain the lost weight. Other results lead to depression and unhealthy eating habits. Still, no matter how much weight a woman loses. It is never enough to satisfy a womens thirst for beauty and perfection. Yi 2 Life is always a big competition to everybody, especially for women. When females are constantly exposed to images that conform to the same sociocultural standards of attractiveness from the media, they are sent a message about how they must appear in order to be judged as attractive. For example, you come across a girl who is skinny and pretty, but she isnt satisfied with herself and thinks she is fat or wishes she can lose more weight. This is cause of the media, it makes young women look at thin models and they see themselves as fat in comparison. Honestly, how much weight does a woman need to lose to become satisfied? They do this in order to fish for compliments from other people, so they can feel better about themselves. Woman are blinded from their natural beauty, because they are corrupted by ads shown on T. V commercials and magazines. Popular magazines like People, Rolling Stone or Star. Each one of them you find tall, thin, young physical attractions. Examples are movie stars, models, or big time celebrities, which makes ordinary people think of themselves unattractive. An example of a celebrity is Kim Kardashian. She is beautiful and well known. Young women look up to her and wants to know her secrets to be like her. She is probably in every magazine I have mentioned. She even has her own television show, also she is in many commercials and even has her own perfume brand. People look at her with astonish eyes. Have you ever seen the commercial with the Sketcher: Shape ups with Kim Kardashian in it? It shows how well toned her body is head from toe. It is set at a gym and her kicking her personal trainer to the side and saying, â€Å"I dont need him†,and winks. This is sending a message out saying, buy the shoes Kim is wearing and it will make you beautiful like her. That should not be the way to sell your ads. It is being bias about advertising. Its not like wearing the shoes instantly makes you like Kim Kardashian. Commercials should motivate people rather than showing a unrealistic idea. They should show a positive and healthier way. An example is, they should Yi 3 motivate consumers in their advertisements. The advertisers should have showed Kim exercising with the shoes and made her look like she is working to get that perfect body rather than just wearing the shoes. One celebrity I think highly of is Adele. She is well known singer. She has a beautiful voice, as an angel. She does not have all the physical attraction. She does not have a body like Kim Kardashian but she is still beautiful in her own way. Adeles singing motivates many people who loves her work. Her physical appearance even impresses everybody. We see so many artist, and they all look the same tall, thin, and young. Adele on the other hand, does not fall into that category, which makes her the unique and favorable. People believe anything they see in television or in magazine; it scares me. Is society so sucked into who is more beautiful than one another? They see something they like and they try to be it. Why not be yourself and show your own beauty. Rather than being something you are not. Woman pay too much attention what is in the media and they forget about themselves and their true beauty. Women suffer way to much in order to create a perfect body image to prove to themselves, that they are beautiful. We need to put healthier images of beauty in the advertising business. Maybe even then women would feel a bit better of themselves and bring a healthier lifestyle.

buy custom Law Case Study essay

buy custom Law Case Study essay This case deals with Matthew, an employee at MedX Ltd, who has recently suffered his first injury at work. Matthew was hit on the head by heavy boxes that were not properly stacked, which fell from the 5th tier of the warehouses rack. Another employee using a forklift carelessly stacked these boxes. As a result, Matthew was unconscious due to the hit on his head and woke up in the hospital the next morning. Matthew was not wearing a helmet as required. His injuries consisted of bruising to his face, a cut to his head, which left a permanent scar, dislocation of his right shoulder and further injuries to his legs. On top of these injuries, he now suffers from severe headaches and has to undergo physiotherapy for his shoulder. As a result, Matthew was unable to work for four months, and is unlikely to work for another 6 months, according to his consultant. He has a wife and a daughter and has a joint mortgage on his house. Matthew would like to bring a claim for personal injury and he can do so under tort. Tort as defined by Jacqueline Martin1is a civil wrong. The law of tort protects people, their property, and their reputation. A claim will be brought if someone through his or her breach of duty of care injures you, your property or reputation. Tort is a civil private matter where the claimant seeks compensation and it has a deterrent effect as it encourages individuals to behave more responsibly which is why Matthew is bringing a civil claim, as he does not want to punish but rather seek compensation for the injuries caused. Under the law of tort, lies the tort of negligence. Negligence is whereby the breach of a duty of care results in damage to the claimant undesired by the defendant. The court needs to prove that the claimant suffered a damage; the defendant owed the claimant a duty of care and that it was breached causing the claimant reasonably foreseeable damage. The law of tort recognizes phy sical damage whether it be to him or his property and consequential economic loss. In this case Matthew has suffered physical injury and would like to seek compensation for his pain and suffering. Mathhew has been left with bruising to his face, a cut to his head, which left a permanent scar, dislocation of his right shoulder and further injuries to his legs. On top of these injuries, he now suffers from severe headaches and has to undergo physiotherapy for his shoulder He also has been subjected to consequential economic loss, as he has medical bills, physiotherapy, is unable to work which results in a loss of income for him, his family and his mortgage. Under tort of negligence, duty of care needs to be established. This can be established through the case of Donoghue v Stevenson (1932) and Caparo Industries plc v Dickman (1990). The facts of this case include a friend who bought his friend, the claimant, ginger beer. The sealed bottle had a decomposed snail and the claimant was sick due to the snail. She sued the manufacturer for negligence and she won as the judgment stated that the manufacturer owed the consumers a duty of care. This leads to what Lord Atkins stated, persos who are so closely and directly affected by my act. This is known as the neighbor principle, which defines who owes this duty of care. The caparo test is a broader way of determining duty of care and is done through the three stage test. The damage must be reasonably foreseeable; there must be a relationship of proximity between the claimant and it must be fair for the law to impose this duty of care. In this case the damage is foreseeable as stacking boxes o n high shelf with a forklift needs to be done cautiously. Proximity is the relationship between the employer and the employee which in this case is Medx Ltd and Matthew. `A breach of the duty of care is when someone fails to act as a reasonable man would. This is established through the case of Nettleship v Weston (1971) where the judge ruled that the standard of care should be of an experienced driver even though the defendant was a learner driver. This results in fairness in the courtroom as they treat everyone at the same level of expertise. When analyzing this case we can clearly see that employee x acted negligently which resulted in the accident. However, because this incident happened in the workplace, employee x may not be held liable. Negligence requires causation which is tested with the but for test. But for the defendants negligence would the claimant have suffered? In this case we look at Medx Ltd, if they had supervised the first employee, Matthew would have not been injured. The case of Barnett v Chelsea and Kensington Hospital Management Committee (1968) where three night watchmen who went to the hospital after being sick after drinking tea at work. The doctor did not see the patients and told the men to go home. After a few hours, one man died from arsenic poising and the claimant sued the hospital. However, because the death was not caused as a result of the doctors breach of duty of care, as the arsenic has spread and even if the doctor has seen him he wouldnt have been able to save him. Thus, not allowing the widow to bring a case against them. It is Medx Ltds job to run a secure and orderly system of work and had they been more careful, the injury would have not resulted. The claimant, Mathew, was partly to blame as he was not wearing his helmet as required which is also known as contributory negligence as the damages suffered were partly a result of him not wearing his helmet. But for Matthewss negligence, which in this case is him not wearing his helmet, would he have still suffered? According to his injuries which consist of a dislocated shoulder and injuries to his leg, it shows that yes he should have worn his helmet; however he would have still suffered whilst wearing it. This does not mean that Mathew cannot bring a claim, on the contrary he can, however the damages awarded to him will be apportioned by the amount he was to blame. The general rule in tort law is that a person who authorizes a tort will personally be liable for damage or harm as a result. However, vicarious liability defines the circumstances in which a person is liable for the torts of another without express authorization or raatification. The most common example of vicarious liability is the liability of an employer for the torts of his employees committed in the course of employment. Vicarious liability applies to this case which means that a person, or in this case Medx lTD is responsible for the torts of another, which is the employee who used the forklift. Medx is automatically responsible because the employee who used the forklift is working on behalf of the company, which shows a special relationship which infact he was.The employee must be acting in the case of their employment, which applies to this case as this incident happened leaving the employer liable. Even if one was to argue that the first employee who used the forklift did s o carelessly, the employer will still be held liable. An example from case law is Century Insurance v Northern Ireland Road Transport Board (1942) where the employee was delivering petrol to a garage. The employee lit a cigarette and threw the match while the petrol was being piped which resulted in an explosion leaving the employer liable for the damage caused. There are many reasons why the employer should be held liable, the first being that the company tends to have more money and will be able to pay the compensation if an injury occurs. As the company receives benefits and profits from their employees, they also have to suffer the consequences and pay for losses. The employee has the power to choose who works for them and if they choose a careless individual then they are aware of the risks that come along with that. Finally, the employer must provide a safe workplace that will increase the standards of work and training at their business. Lord Wright stated that the whole cour se of authority consistently recognizes a duty which rests on the employer, and which is personal to the employer, to take reasonable care for the safety of his workmen, whether the employer be an individual, a firm, or a company, and whether or not the employer takes any share in the conduct of the operations. The obligation is threefold, the provision of a competent staff of men, adequate material, and a proper system and effective supervision All in all Matthew can bring a claim against Medx Ltd.Vicarious liability is a legal doctrine that allocates liability for an injury to a person who did not cause the injury but who has a particular legal relationship to the person who did act negligently. In this case, MedX Ltd is liable for Matthewss injuries because even though the it was one employees careless error the company is automatically responsible under. Under tort, there is a responsibility on one person for the failure of another, with whom the person has a special relationship, for instance, doctor and patient, parent and child and in this case employer and employee, to exercise such care as a reasonably prudent person would use under similar circumstances. The most important element to establishing a case for vicarious liability is that the wrongdoer is as in this case anemployee, and that the fault was during the employee's course of employment. Matthew will receive damages in the form of compensation; however the c ourt may deduct money because of his failure to wear a helmet. Buy custom Law Case Study essay

Paper 3 Essay Example | Topics and Well Written Essays - 250 words

Paper 3 - Essay Example In essence, murder is unethical, immoral, improper, and unjustifiable. It is also inhumane, and unacceptable for the following reasons. The societal norms forbid that any man should not by whatever means contribute to the death of a fellow being. In essence, murder is an evil practice that which no one should opt to as a way of solving a problem. As a matter of principle, committing murder is not an option for me, as I would not prefer another person to end my life prematurely. The law permits that settlement of disputed need to follow a certain procedure and that no citizen should take matters in to their own hands. Therefore, what society condemns falls under the category of evil and not good. Subsequently, the consequences involved are shuttering as the offenders pay a heavy price. In many instances, the judgment imposed may at times be a life sentence. The separation from their families and the society that the individuals experience is one of the consequences that make me view this as improper. Essentially, people that commit murder become outcasts and do not freely mingle with members of the society. In contrast, ethics lead us to moral principles. One chooses whether to adhere to the societal ethics or to live as per their free will. At whatever cost, human dignity and the rights of individuals need, upholding at all times. Moral principles focus on what an individual should do rather than what they should be (Thomson 13). An objection to my claim would be that an individual might commit this crime simply because they may or may not reasonable proof to justify their actions. To society, t his heinous act may be unforgivable, but may be when they access information on the events leading to the act they might change their moral stand and justify the

Is killing animals , or making them suffer, for human ends morally Essay

Is killing animals , or making them suffer, for human ends morally defensible - Essay Example My opinion extends to other human activities that put harm animal which are not necessary, such as poaching or game hunting or animal fights. There is a fundamental moral principle which permits us to share a kind of equal treatment that concerns all human beings and with every kind of differences that exist between and every one of us. I believe that this moral code is not only limited to human beings, but also to other living sentient beings in our environment. I believe that respect for life even extends to non-human living organisms and that animals have every right to be treated with much care and equanimity as we do with a fellow human being. Even if non-human animals are lacking superior and complex rational faculties and capabilities compared to humans, their existence is something to be valued and not to be brushed aside so brusquely. If one were to look at it, an average person would rather dismiss the issue of animal rights while not being able to sit down and swallow the problems of racial discrimination. The reason behind this is that people in general, most of the time ignorantly or unintentionally, have speciesism as part of their mindset. Speciesism could be defined as the belief that one kind of species among all other members of the group is more superior to the rest, therefore the rationale for dominance, subjugation or annihilation of the superior specie against the more inferior. In this case, humanity has seen itself at the highest pedestal of the food chain. Singer made this observation on speciesism in this manner: This attitude reflects a popular prejudice against taking the interests of animals seriously - a prejudice no better founded than the prejudice of white slaveowners against taking the interests of their African slaves seriously. It is easy for us to criticise the prejudices of our grandfathers, from which our fathers freed themselves. It is more difficult to distance ourselves from our own views, so that we can dispassionately search for prejudices among the beliefs and values we hold. What is needed now is a willingness to follow the arguments where they lead, without a prior assumption that the issue is not worth our attention (55-56). I would now come to think that if animals were in the same level as human beings, perhaps in the eyes of a Higher Being such as God, animals were and are still the most abused group of organisms on the Earth. Yet, most of us human beings are not too concerned about this because there is either lack of care or concern. It can be said then that the lack of compassion is what kills animals by human hands. I think there is more to that than just a lack of care for life, something that is more logical. For example, If a person were to be asked whether it is better to put a human being or an animal as a test subject for a scientific experiment that could find a cure for a deadly disease and save millions of lives, would it be certain to say that the person would choose another human being to be put under the knife than an animal? Even if the person being asked was an animal lover or animal rights advocate, I most certainly doubt that any psychologically normal person would choose another human being in a heartbeat. People would rather have an animal go under the experimentation instead since it human beings have more attachment and concern for another human being than an animal. I will not be a hypocrite to say that I know any better about this matter. If being asked the same question, I would

Assess the extent to which the practice of people management has Essay

Assess the extent to which the practice of people management has changed in the switch from personnel management to human resource management - Essay Example This change in attitude of the management gave rise to the concept of human resource management (HRM) through which personnel policies were implemented to maximize organizational integrity, employee commitment, flexibility and quality. However, there have been debates whether HRM has actually changed the management of people as it evolved from personnel management to human resource management, or even whether the roles of the then personnel manager and that of an HR director differ. Personnel management was concerned with obtaining, organising and motivating the human resources required by the corporation, while HRM has been described as â€Å"high-concept personnel management† (Armstrong, 2000). Armstrong believes that policies and practices such as performance appraisal, skill analysis and merit pay have all existed even earlier but they are now packaged differently without any discernible differences in their content. The HRM theory laid emphasis on organizational integrity, employee commitment, flexibility and quality but it was more of a label to wrap around the observable changes. The HRM concept focused on challenging deficiencies in attitude, coherence, direction and scope of the existing personnel management This fad in the name of HRM was growing because in 1990 only 6 percent of the people management specialists used the HR title which grew to 30 percent by 1998 (Caldwell, 2002). This was called HRMism which was a phenomenon that encompassed a nything to do with managing the employment relationship. Alagse contends that personnel management was traditionally aimed at non-managers whereas HRM focused on management development. Some like Armstrong do not believe that there is change in the way people are managed. The ‘progressive’ people management techniques were flourishing even before the emergence of the HRM practices (cited by Caldwell, 2002). As the competitive environment increased, changes in

Conflict Resolution and Communication in Healthcare

Conflict Resolution and Communication in Healthcare Reflective Writing on Critical Incident in the Clinical Experience with Integration of Leadership Theories in Analysis. This write up aims at exploring a conflict that occurred in an urban private hospital concerning a patient, relatives and medical team. Its purpose is to reflect and critically study and understand a clinical incident and use it as a learning episode by use of reflective model. To identify the measures put in place to manage the conflict and the type of leadership skills and leadership theories used to resolve the conflict. Gibbs reflective cycle will be used to expound on the scenario as it unfolded. This is because Gibbs is clear and thus allows description, analysis and evaluation of the experience helping me to make sense of experiences and examines my practice (Gibbs, 1988). Conflict can be defined as disagreement in which the people involved feels that their needs, interests and concerns are threatened. Health care related conflicts are complicated because the care process is ongoing and involving a lot of emotional effort and professional relationships therefore tends to occur frequently and thus interpersonal conflicts, (Johansen, 2012) Incident description I once worked in private urban hospital and while there on my practice I encountered a scenario that left me thinking on how well our patients are informed and involved in their care. On this particular day I reported to work as usual and received the report in a high dependency unit, about the unit and the patients admitted. Special report given was that there were some pending investigative procedures on two patients to be facilitated by one consultant. This investigation were requested on the previous day therefore follow up was to be done during this shift to ensure they are done. After receiving the report we went for quick unit round and assessed the patient status and then the unit manager embarked on contacting the consultant to come and do the tests, efforts to trace him were futile since his phone was not going through. The unit manager contacted the second on call for the same and said that he was out of town thus not in a position of performing the test the same day. In this particular organization the patient and relatives are appraised on daily basis of everything that it’s to be done therefore the relatives were eagerly waiting for the test result when they came back during the visiting. When the relatives came back they wanted to know the test results unfortunately they were not available because the test had not been done, the manager and the doctor covering the unit tried to explain to them in vain. They became very furious and agitated and started using abusive language. Efforts to make them understand were futile. They walked out of the unit to have a discussion among themselves and in 30minutes they were back demanding that their patient be discharged against medical advice so that they can outsource the service elsewhere saying â€Å"you people do not care about our patient but we care about him and we are ready do anything possible to facilitate this test been done†. They signed the form for leaving against medical advice and left. From this episode a crisis meeting was convened to include the medical director, director of nursing the unit in-charge and the doctor who was covering the unit then and a critical analysis and evaluation of the scenario was done and it was resolved that this particular consultant always have an issue with his patient whenever he is on call and therefore it was agreed that the director of medical services and nursing service will meet with the doctor and have a one on one discussion in order to prevent a recurrence. It was also agreed that we follow up on this particular patient and find out what was their progress and whether they went for the test and to even apologize to them and let them understand that we care and patients interest come first and only that there was a problem on that day, the patient was traced and found to be doing well and they never went for the test on that particular day they had to wait until the next since they could not get the service where they went because it’s the same consultant who doing the procedure in that facility and therefore opted to come back to our facility for readmission and they very apologetic and remorseful for the actions â€Å"we regret our action and we want to apologize for unnecessary attention that we demanded for while your efforts was to ensure for better outcome of patient. We are sincerely sorry for the disturbance and our shameful acts† we reassured the relatives and readmitted the patient for continued care. Feelings This experience made me feel like we failed no matter how we tried explaining to the client and his relatives it never seemed to be working. I also felt that we failed to meet our goal of ensuring that patients are satisfied with the services they receive, though the unit manager was very composed throughout this situation and handled the relatives with a lot of care and caution she never seemed to be worked up by their demand. This leader portrayed very good qualities that I really admired and felt that I should emulate, she had a good charisma. Felt that she was a transformational leader because she displayed charisma and we as her juniors followed her way of instituting measures in place. She was able to reason with the relatives and explain on the events as they were unfolding even though they never paid any attention or reasoned with her, she explained of the challenge we were facing in the situation. She engaged the relative by stimulating them to understand through use of logical questions and exploring on their assumptions (Hendel, Fish Galon, 2005). I also felt the manager had some qualities of transactional leader because she was able to monitor the performance and step in to correct the situations as they arose and also utilized passive management since the problem arose unexpectedly and therefore rushed in to handle the situations (Hendel, Fish Galon, 2005). Utilization of these skills gave the manager an upper hand in handling the furious relatives and creating their understanding even though they decided to leave the hospital. Convening a crisis meeting by the management was a very important step as this created an opportunity to address the issue as it happened and come up with solutions to prevent recurrence and provide steps in handling the situation in case it recurs. The affected consultant was also give an opportunity to explain what transpired and he had a genuine reason because he was in theater doing a procedure and he called back to the facility after he was done to inquire why we were calling him them. I felt that the relatives also have role to play during care of their loved by been supportive and establishing a trusting professional relationship with the health professional to establish a common working ground. Decision to withdraw the patient from the hospital was solely made by the relative and the patient felt vulnerable and tossed around since he could not make sound decision there compromising on the patient care in the name of seeking for a service. Evaluation This episode provided a learning situation for me as I experience how difficult it might be in handling clients that you have already established a professional relationship with, and with all efforts to try and let the clients understand the situation by providing them with information. What was good about this incident is that the manager was very calm and composed all through and understood the feelings of the relatives concerning their loved one. She was able to utilize her skills optimally to handle the situation. What was bad about the situation is that the investigation was not carried out and the clients felt ignored or left out and thus opted to leave the hospital and seek services elsewhere as fate would have its way they never accessed the services on the material day because most of them are outsourced and the same consultant does the procedure in the facility they went too. They were embarrassed by their behavior and even come back to apologize on the same and we reassur ed them. Eventually they brought the patient for readmission. Study done in an Israel hospital on conflict resolution on nursing managers indicated that they mostly utilized transformational leadership style because it allows for creativity and flexibility in problem solving and scrutinizing all protocols and policies set to manage situation through critical analysis (Hendel, Fish Galon, 2005). Actions to withdraw the patient and interrupt care compromised on the patient health status and even the expected outcome. Analysis From this situation the patient’s relatives were right in demanding for action because they had been explained about the test, its importance and why the result may be needed to make decision on the way forward in patient’s management. On the same case having not done the test on the same day would not have worsened patient’s condition and still medical management would still be ongoing as we awaited the test to be done. The crisis meeting organized ensured the lasting solution is availed in order to improve on patient care and therefore a ensure quality care leading to better patient outcome. To effectively resolve a conflict a better understanding should be ensured through clear communication and understanding the crisis leading to disagreement. Therefore conflict resolution becomes an important aspect in prevention of errors occurring (Sportsman Hamilton, 2007). The unit manager utilized the transformational theory and understood that followers are an important aspect to facilitate leadership and that the follower is always accountable and with skills to critiques scenarios and issues as they unfold just like the leader does. Similar to the incident the manger took control of the situation vividly which was a learning opportunity for in the unit that day as potential leaders (Daft, 2008). Conclusion From this incident it can be concluded that the health team played their part well though an element of ineffective communication is evident since the relatives were aware that the test needed to be done in order to make decision on the management therefore emphasis had been put across thus explains their fury when it was not done. Leadership experience plays an important role in ensuring or equipping the leader with skills to handle situation in future thus creating an understanding of the theories used in leadership. For one to be effective leader one must learn whom they are what are the strengths and weaknesses establish a personal philosophy and be strong to stand firm and represent what we believe in terms of patients care and skills of conflict resolution (Daft, 2008). Action plan To work as a team is an important aspect of nursing and that effective communication is paramount in ensuring that the patient and relatives are well informed on the care provided to their loved ones. This experience has been an eye opener in me and it has made me realize that I can never be ready to solve a conflict this because each occurrence is always unique and present in a different manner, therefore utilization of leaderships skills become important. This will change the current practice because more emphasis will be on passing information to the relevant bodies. References. Daft, R.L. (2008). The Leadership experience. Mason, OH: SouthWestern. Gibbs, G., (1988) Learning by doing: a guide to teaching and learning methods, Oxford Polytechnic Further Education unit. Hendel T., Fish M Galon V. (2005) Leadership style and choice of strategy in conflict management among Israeli nurse managers in general hospitals; Journal of Nursing Management 13, 137–146 Mary L. Johansen (2012 ) Keeping the peace: Conflict management strategies for nurse managers Nursing Management: 43 ( 2) doi: 10.1097/01.NUMA.0000410920.90831.96 Sportsman S, Hamilton P(2007;). Conflict management styles in the health professions. J Prof Nurs. 23(3):157–166.

True Heroes of Literature: Atticus Finch, Macduff, and the Speaker in

Heroes are typically identified as firemen or police officers -- those who outwardly display courage and strength. While strength and courage are admirable, and even heroic traits, the distinguishing quality of a genuine hero is his/her selflessness. A hero is a person who does the right thing when no one is looking. In literature, there are the heros that are identified for obvious reasons and those that are overlooked because they do not fit a specific criteria. All good literature features a â€Å"backstage† hero, whose actions are not meant to reap personal gain. Possessing moral courage, a true hero does the right thing in the face of adversity. Through altruistic deeds, Atticus Finch, Macduff, and the speaker in â€Å"Porphyria’s Lover† all embody the true definition of a hero. Told through the perspective of his children, To Kill a Mockingbird, showcases Atticus Finch, a lawyer, who is a well respected, moral and righteous man living in a small town in the deep South in the 1930’s. Tom Robinson, a black man, is accused of rape. Because of the nature of the crime and the prejudice in ...

Strategy and Planning Essay

Strategy and planning essay 1. Executive Summary: In this research paper we will briefly discuss about the essential factors that involved in strategic planning and decision making and the change management and the importance of change management. The essay is all about the important strategic tools which can be implemented in order to get an excellent strategic plan. In conclusion the back bone of any organisation which tends to become a success lies upon each and every decision they make and they must take into consideration the forces which act on the macro environment and in the micro environment of the organisation. . Introduction Planning and Strategy are the essential factors which act as the back bone of an organisation. A company with an excellent strategic planning and change management capabilities is sure to get a concrete market stake in this dynamic business environment. Some organizations tend to leave the strategic part of business planning and end up in bankruptcy. S trategy is the way to achieving short and long term goals. Planning is the means of achieving the goals through strategy while exploiting the available resources. 3. Main Body: (a) Strategy and Planning: The term strategy is derived from the Greek word strategos which means the highest ranking army general. So we can derive from these words the importance of strategy and the out come of strategy. Strategy is a tool which helps to create an advantage over the competition in the dynamic business environment. To create a strategic plan for an organisation there are certain constraints which are to be followed in order to achieve the optimum benefits from the decisions we make through strategy and planning.The maximum exploitation of our resources is the key to advantage over the competitors. Marketing is one of the main areas in which a well versed strategic plan can make the organisation to attract customers here the way in which we describe the organizations motives, goals and the de dication to the customers reflect in our adverts. So, cleverly placing the right factors in the right place is a challenge in the strategic planning decision making.In this ever changing business environment the only way of survival of an organisation depends upon the decisions it makes. Thus strategic planning is the key factor to success. In this research we will briefly discuss about the tools of strategy and the outcomes of implementing these tools in an organisation. We will discuss about SWOT analysis, PESTEL analysis and Potter's Five Force. 3 (b). SWOT Analysis SWOT analysis is one of the tools in strategic planning and decision making.This tool helps us to judge the organizations position in the business environment. SWOT stands for Strength, Weakness, Opportunities and Threats. Strength – The organizations factors which are most influential with respect to customers, market share, and brand value and so on. The strength of an organisation maybe its good will, an exc ellent customer relationship management and many other sensitive factors which lies on the organizations side. Weakness – The things which are an advantage of the competitor and a disadvantage to our organisation.The weakness factor may depend upon our organizations own business policies and or work ethics which binds us to a corner, the competitors takes advantage of this issue and exploit the opportunity but fine tuning our strategy and decision making will bring in a drastic change. Opportunities – The chance in which all the things fall in line for our organisation to exploit and to make a profit of it is the definition for opportunities. Opportunities can occur due to a change in trend of customers, brand switching an so on.It is wise for an organisation to make use of such opportunities. Threats – The main and most important factor is the threats from rivals and competitors. If an organisation fails to with stand the threats from the competitors then it wi ll surely end up in bankruptcy, the competition may come up with innovative ways of marketing and attracting customers so it is our bounded duty to over come the competitors by creating innovative ways of marketing through strategic planning.Example for SWOT analysis – Soft drink giant: Coca-Cola Strengths One of the most successful organisations of all time. The brand value of Coca-Cola is worth more than $68 million in 2009. the company manages its products over 200 countries with over 700 products which is a gigantic goal to achieve but maintaining it as the leader of its kind is still another battle. People tend to be faithful to the Coca-Cola brand because of its one main product the cola drink.So a wide variety of different products from the company with the same brand name tends to market the products for itself. (www. interbrand. com) Weaknesses The Coca-ColaCompany products are beverages so the main weakness for them is that they have this lobby of beverage segment a nd this is might be their weakness because in the long run they might hit the ground if any other company produces a better beverage. And nowadays people tend to make choices more often than in the past so it is a vulnerable area to be looked upon! OpportunitiesPeople are concerned about their health now more than ever so the introduction of Coke Zero a new product from the Coca-ColaCompany is catching up a considerable amount of market share because of its new distinct taste without added sugar in some countries but basically it's a new drink with zero calories, the company claims!. The company is exploiting the current trend of health criteria. Threats The main competitor of Coca-ColaCompany is the PepsiCo Inc, the Pepsi Cola Company introduces new products in response to the Coca-ColaCompany. The Coca-ColaCompany is trying very hard to cope up with the situation. During 998 the PepsiCo Inc managed to out smart the company. So without the proper strategic planning PepsiCo will soo n go beyond the Coke's victory 3(c). The PESTLE Analysis The most important tool of strategic planning is the PESTEL analysis. The PESTEL analysis is a tool which helps us to judge our position in the market with respect to the macro environment. PESTLE stands for P – Political Forces, E – Economical Forces, S -Social Forces, T -Technological Forces, L – Legislative Forces and E – Environmental Forces. These forces influence the overall performance, market value, finance and customer relationship of the company.We will briefly discuss about the PESTEL forces one by one by implementing into an organisation. Example : Integrated Electronics (INTEL) Semiconductors. The Intel Semiconductors are the producers of the famous Intel microchips which literally runs the computer industry but with some rivals such as AMD Inc (Advanced Micro devices). Here we will apply the PESTEL analysis to know the factors that are influencing the Intel semiconductors. Political : The implementation of new taxes and the internationalism of the products tends to make the company to adhere to strict rules in each country which the company is ventured on.So Intel is focusing upon its new products onto buyers and not on further research and development because of the political pressure around the organisation. Economic: The semiconductor industry is in rise. So, the financial status of the company is rising due to a smaller amount of competitors there is lower amount of threats so the economic factor of the company is in concrete position as of now. Social: The company is present in an ever changing dynamic business environment so it has to be sensitive to changes that occur in the environment and then adapt to the changes that takes place.Technological: The semiconductor industry is ever growing in rapidly increasing speed. So, the technological advancements of the industry must be up to date due to high growth ratio of processors which are used in computers acr oss the globe. The research and development team comes up with new innovative ideas to integrate the previous processing unit into the new one with advanced technology so the computation power increases more than double the time the predecessor microchip used to compute. Legislative:The legal factors are important factors of the company because every country that the company venture into must strictly adhere to that particular country's rules and regulations. Environment: Being a semiconductor company the company must look after environmental issues which affect the world so the semiconductor devices must be environmentally friendly and recycling of the devices plays a vital role in the environmental factor. The company has a good background of making environmentally friendly chips and recycling units so the environmental issue is under control. (http://ivythesis. typepad. com) 3(d). Porter's Five Forces:The porter's five forces is a business strategy tool which is used to analyse t he position of a company and assessing its strength with respect to the competitors in this case new entrants and their impact in this ever changing environment. The porter's five forces are: Existing rivalry among firms Threat of new entrants determinants of supplier power Determinants of buyer power Threat of substitute products Example: AIRBUS The porter's five applied to the Airbus aviation company who have been the most influential carriers of all time apart from Boeing. These two major aircraft companies were literally in a fight for gaining the considerable mount of market share. Since the introduction of Airbus A380 the Boeing Company has lost lot of customers. The new entrant in our case the A380 is so much advanced than the legendary Boeing 747 which literally ruled the skies. The Boeing 747 was a fuel efficient and economically well versed passenger and good carrier aircraft but the major flaw in the Boeing decision making is that it was not concentrating on the future of the aircraft but it produced a wide variant of Boeing 700 series but the cleverly devised strategic plan of Airbus was a nightmare to the Boeing corporation.The A380 has an excellent performance with regardless of its massive size the jumbo jet can people double the time the Boeing 747 used to carry. Since the aviation industry has only fewer concentrations of rivals the market share is huge compared to other industries. So with the new A380, Airbus has a considerable amount of stake in the airline industry. But Boeing's answer to A380 is the new 787 dreamliner. Which is more fuel efficient but in the case of size the A380 outsmarts the Boeing. Importance of Change: The change management in an organisation is the most important factor which influences the future of an organisation.It describes an strategic approach in modifying or altering an organizations internal factors such as teams, individuals etc. there are different ways to achieve the change in an organisation by collabora tive – which is done by providing workshops and seminars explaining about the change to the people working in the organization. Consultative – the people are informed about the change and the feedback of the change is taken into consideration. Directive – the members of the staff are informed about the details of the change and the sensitivity of the change.Coercive – the members are forced to follow the change. Example of Change: The acquisition of Iberia by British Airways The British Airways acquired the Iberia for $7 billion and it made the third largest airline in the world. The member of the staff was quickly adapted to the change in different management team. The Iberia staff members were given a change management session on order to cope up with the new acquisition. The acquisition made the stock holder's value to increase and they were given a 55 percent of the new airline's share. 4. Conclusion:We have so far discussed about some of the Strategi c planning tools and the ways in which they can be exploited. And in conclusion we can say that the way in which we approach the organisation with the necessary tools and strategic planning will make a gigantic impact on the organisation in the present and in the future. In this ever changing business environment the challenge for each organisation is to identify the needs of the customers and to create an appropriate strategic plan to approach the problem which will provide the optimum results which can benefit the customers as well as the organisation. . References SWOT Analysis, [online], Available http://www. marketingteacher. com/Lessons/lesson_swot. htm PESTLE Analysis, [online], Available http://rapidbi. com/pestle/Introduction-to-the-PESTLE-analysis-tool. html Coca-Cola Case Study, [Online], Available http://www. interbrand. com/best_global_brands. aspx http://finance. mapsofworld. com/brand/value/coca-cola. html Intel case Study, [Online], Available http://ivythesis. typepa d. com/term_paper_topics/2009/09/intel-case-study. html Read more: http://www. americanessays. com/study-aids/free-essays/management/strategy-and-planning. php#ixzz2OPwRLxoO

Foreigners in their own country Professor Ramos Blog

Foreigners in their own country Christine Sun Kim’s Tedtalk presentation introduces us to her world. A world without sound. She was born deaf and for some time, she felt excluded from the hearing world because of her deafness. She learned very early that everything she does makes noise, and because of this she became hyper aware of sound. Her self awareness of living in a hearing world makes every action a conscious thought to maintain hearing etiquette. Like not to scrap your utensils, don’t slam doors, don’t burp in public etc A world we don’t even give a second thought, because as hearing individuals this is the world we live in. In Kim’s Tedtalk, she presents to us not only inspiration in her art work but something hidden in-between the lines. The deaf community is a large and very over looked minority group that most hearing individuals simply don’t understand how to interact with, foreigners in their own country. Kim explains in the eyes of society, without a voice, y ou hold no social currency. So in order for her to be seen as an equal or to even be taken seriously by others in the art community, she needs to seek out interpreters that WILL see her as an equal and become her voice. Kim teaches us about deaf culture and encourages us to go out and learn more about the deaf community and its rich diversity. She encourages us that ASL isn’t just for the deaf, just like how music isn’t just for the hearing. This is still an issue that is very much present and dealt with poorly because the lack of education and understanding of deaf awareness. This is a truth most deaf individuals simply live with, for instance going to the movies is un-enjoyable because of outdated equipment and most theaters refuse to have separate show-times for movies to include subtitles. Going out to eat can be exhausting if the server doesn’t know how to interact with someone who is deaf, or worse interacting with a police officer who has never encountered someone who is deaf, the list goes on and on. The ASL sign for â€Å"hearing† is the same sign for â€Å"publicâ€Å". This is something I find disheartening because this implies the public isn’t for the deaf. I have two questions I want everyone to ask themselves, have you ever met someone who was deaf? And what could we do to help deaf individuals feel more included in today’s society as equals without taking away their culture.

Constraints of Convention To Kill a Mocking Bird Essay Example

Constraints of Convention To Kill a Mocking Bird Essay Example Constraints of Convention To Kill a Mocking Bird Essay Constraints of Convention To Kill a Mocking Bird Essay Being subjected to constraints of any kind is an encumbrance many individuals endure at some point throughout their life. However, one’s ability to overcome a challenging situation truly defines them. Harper Lee explored the topic of an individual’s response to living constrained by conventions or circumstances specifically in the novel To Kill a Mockingbird. By developing strongly established customs in the small town of Maycomb, Lee is effectively able to communicate the complex social system and constantly indicates that the root of the problems in Maycomb are connected to the unrealistic conventions that are present. Consequently, many characters in the novel must make difficult decisions – follow along with the traditional community, be able to develop their own stand and live against tradition or a little bit of both, just like Miss. Maudie. Ultimately, the importance of attempting to live unconstrained by conventional boundaries is conveyed and reinforced by Lee’s thoughts about an individuals need for freedom, balance of moral and ethical principles and for the sake of truth and honesty. Everyone should be entitled to freedom, but evidently, people did not believe so in the past. In the 1930s, the economy crash and the Great Depression that followed posed severe difficulty for many individuals. Yet, during that time, society’s conventions were still present. One example of these customs was the racial segregation that separated individuals, giving white people more opportunities than black people. Not only was the current economic situation challenging, but also the segregation removed all possible freedom from the black community. In the novel, Tom Robinson and the other members of his community are simply trying to gain the freedom they deserve as human beings, and Atticus is trying to help them gain this right. When Atticus is making his conclusive speech for Mayella Ewell’s case, he begins to discuss the â€Å"evi

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Nurse Practitioner - Essay Example They also act as a psychiatric in some cases as their main focus is on the prevention of illness and they do so by educating their patient about his illness and the causes which help him to take preventive measures to avoid illness. The can provide services to patients of all ages, they can treat acute as well as chronic conditions. They also have discretion to provide medications and therapies to their patients. The three primary function of practitioner are to provide prevention, wellness and education to their patients. Their scope of working broadens when they take into care the effect of patient's illness to the people around him along with a focus on patient's condition. This preventive style of care helps reducing the future illness, medications and therapies to the patients and hence lesser expensive treatments. Nurse practitioner may easily provide diagnosis and management facilities to their patient for diseases such as Pneumonia, BP, or Diabetics. This autonomy comes from the specialized training that they receive in their particular area of interest during their degree program for Nurse Practitioner. They are also allowed to obtain medical histories of their patients under care and to decide upon and conduct the type of medical examination they think is appropriate for the patient. They are also allowed to prescribe diagnostic studies such as lab tests, x-rays etc to help gain an insight of the causes of patient's illness. They are also entitled to refer patients to physicians if needed or other professionals for better treatment of patient's illness. And for the reason they have good relationships with most of the physicians and surgeons. Pursuing nurse practitioners as a profession also brings some interference and questioning to your efforts from other medical professionals around you. It is not always the case that the services of a nurse practitioner will be welcomed. Medical professionals some times think nurse practitioner as a threat to their scope of working. Specially the diagnosis and the referral part of working of a nurse practitioner is always questioned and a clear-cut definition of a nurse practitioner's role is yet to be outlined. "There are times that the autonomy of the nurse practitioner is directly challenged by other medical professionals that it is it sometimes difficult for a nurse practitioner like me to work on some specific cases (Wadsworth et al, 2002)". Many medical professionals refuse a nurse practitioner's judgments and decisions just because of the fact that he/she does not a doctor written with his name. According to a study conducted by the RNC Nurse Practitioner Association, refusal to honour the referrals and diagnosis made by nurse practitioner is quite common. "About 44% of the nurse practitioners surveyed by the association reported that their request for X-rays and referrals were refused on the basis that these request and referrals are made by 'nurses, not by doctors' (Jane Ball, 2006)". The refusal from some medical professionals and service providers to honour the requests made by nurse practitioner creates a big obstacle in the practice of NPs' profession. It is sometime not only frustrating but also discouraging to the passion of a NP towards his or

What Is Quantum Physics Essay Example | Topics and Well Written Essays - 250 words

What Is Quantum Physics - Essay Example s paper on blackbody radiation, other scientists who contributed to its development include: Albert Einstein, Werner Heisenberg, Erwin Schroedinger, and Niels Bohr. Meanwhile, Albert Einstein tried to disprove and modify it for many years due to its various theoretical issues with quantum mechanics (Jones, 2011). Quantum physics has five general ideas. First, energy is not continuous but comes in small discrete units. Its elementary particles behave both like particles and like waves, thus such particle movement is said to be in random. Fourth, it is physically impossible to determine the particles’ position and movement at the same time, otherwise when one is precisely known the other has less precise measurement. And lastly, the atomic world is nothing like the world we live in, making it incomparable and less comprehensible than ordinary logic (Feynman, et. al., 2011). Quantum physics evolved into various scientific applications. From the physics world, it has also taken some serious relevance in the fields of agriculture, medicine, even in anthroposophy, and religion. Quantum computers have also managed to break into the mainstream over the last decade as scientists managed to stop light in its tracks, thus overcoming one pratical hurdle, while the first quantumlogic gate was created in 2003 (McKee, 2006). Things so small have an effect. Thus, quantum physics play a significant role in the quantum nature of reality. Earlier, Niel Bohr was once quoted as saying: â€Å"Anyone who is not shocked by quantum theory has not understood it.† It only proves to show how deeply complex and complicated quantum physics is, and how one would simply be completely awed at its magic (Higgo,